Rohini Films Corporate Identity Design

Rohini Films Corporate Identity Design

Handled: Corporate Identity

Client Name: Rohini

Industry: Film Producer

City: Chennai

Country: India

Other designs handled for Rohini

Rohini Films' Creative Designing get noticed Team radiate in Brand Collateral

Introduction: Brand Collateral plays a crucial role in promoting and supporting the sales and marketing efforts of a product or service. It serves as tangible evidence of a brand, representing its core values and personality. When it comes to Rohini Films, a renowned movie production company, their creative designing team has successfully implemented their creative prowess to craft impressive brand collateral. One particular standout is the business card designed for a popular movie director affiliated with Rohini Productions. Let's delve into how their creativity caught attention and made a lasting impression.

The Power of Creativity: Understanding the significance of creativity in the film industry, Rohini Films' designing team took on the challenge of infusing innovation into their brand collateral. By implementing unique design elements, they aimed to create a memorable and visually captivating business card. The team's creativity not only aligned with the nature of the business but also served as a distinct representation of Rohini Productions.

Distinctive Design Choices: To establish a strong corporate identity for Rohini Productions, the designing team opted for a slim, elongated, and rectangular shape for the business card. This unconventional choice immediately set it apart from traditional business cards, catching the recipient's attention. The team presented two distinct designs to the client, each with its own creative touch.

The first design featured the company's logo prominently at the center of the business card. This design choice emphasized the brand's visual identity and made it easily recognizable. It ensured that the recipient would associate the business card with Rohini Productions, enhancing brand recall and visibility.

The second design resembled a clapboard, symbolizing the film industry and adding a playful touch. This design showcased the team's ability to think outside the box and connect the business card directly to the client's line of work. By incorporating such innovative ideas, the designing team demonstrated their commitment to creating brand collateral that reflects the essence of Rohini Productions.

Eye-Catching Colors: Recognizing the importance of making a lasting impression, the creative team opted for contrasting colors to grab attention. These vibrant hues not only stood out but also evoked a sense of excitement and creativity. By strategically using colors that complemented the brand's image, the team ensured that the business card resonated with the target audience.

Cost-Effective and Sustainable Solutions: While creativity was the driving force behind the design, the team also ensured that the business card was produced within a reasonable budget. They achieved this by utilizing eco-friendly and recyclable printing materials without compromising on quality. This approach not only aligned with the brand's values but also demonstrated the team's ability to create impactful designs while being mindful of their ecological footprint.

Positive Client Feedback: The result of the team's efforts was met with enthusiastic approval from the client. The impressive and visually stunning business card exceeded the client's expectations, leaving a lasting impression. By successfully translating the client's vision into a tangible design that reflects the film industry, the creative team proved their ability to understand and meet client needs.

Conclusion: Rohini Films' creative designing team has proven their prowess in the realm of brand collateral through their innovative approach to designing a remarkable business card. By infusing creativity into every aspect of the design, from shape and color to theme and cost-effectiveness, they successfully captured the essence of Rohini Productions. Their commitment to excellence and the ability to make an impact through creative design is what sets them apart in the industry.