It is one of the familiar Indian snack shops based in Chennai. The client approached us to design logo for their shop in a way to grab more customers. They listed out their requirements by which we got the silhouette of the logo that they are expecting. Based on client’s requirements we designed four sample logos from which the client has approved the one shown below. We decided to use nuts in the logo design to represent the nature of business. But, how to express the word “bites”? , question among our team members. We mesmerize ourselves when we bite our favourite nuts or bites. So, we decided to add the bitten nut on the other side to form a heartin; it also express that nuts are good for health.